Senior web officer

Job Details

LCC require 2 x Senior Web Officers
This is a Grade 8 role
Hours per week 37
This is a hybrid role working from County Hall, Preston as and when needed
Start date is 1/12/24
The role will be reviewed on 31/5/25
Closing date for CVs is 29/11/24 at 4pm
Interviews to take place 4/12 & 5/12
Please see attached JD for details.

We are looking for a web content specialist with excellent writing skills, a strong understanding of creating accessible digital content, and experience with a content management system such as Umbraco.

As part of our project to develop Lancashire County Council’s website, you will work directly with a range of services across the authority to provide professional expertise and support, ensuring delivery of effective communications for the authority. As an experienced practitioner and technical specialist you will work within a team of professionals, deploying the full range of digital tactics and activities to a high standard. You will be responsible for reviewing and updating content to meet the high standards we expect from our digital presence before publishing the updates using our Umbraco CMS.

Scope of the work
The post holder will need to apply judgment and analysis to identify solutions to a variety of web projects. They will work with colleagues to deliver a range of projects and will act as the web representative on various matrix groups that are brought together by the service area they are supporting. The role will also involve working with more senior members of staff and as the lead contact on specific projects.
They will work directly with a range of services across the authority to provide professional expertise and support, ensuring delivery of effective communications for the authority via a range of web channels. They will use their initiative to proactively question and challenge decisions and identify potential problems where appropriate. They will be responsible for briefing staff at all levels and councillors on project activity.
The post holder will support the development of the corporate website and intranet to assist in delivering services and messages to relevant audiences.
They will work as a technical specialist and experienced practitioner within a team of professionals, deploying the full range of digital tactics and activities to a high standard.

Accountabilities/Responsibilities

Project manage, plan, deliver and evaluate identified digital communication projects to meet service requirements and to ensure the best outcomes for both customers and the council.

Assist in managing the reputation of the council through generating digital solutions across web channels.

Undertake specialised technical and analytical support activities to assist colleagues in delivering more complex digital solutions.

Manage and support web communication channels, developing digital content for use across multiple channels.

Work with communications managers to ensure all web communications, where feasible, have a clear outcome, can be measured, and assist in achieving the overall project targets and objectives.

Work with senior colleagues to develop and improve content, content management systems, user experience, user insight, search optimisation and information architecture.

Suggest improvements to current working methods to contribute to improvements in communications and wider communications service delivery.

Represent the communications service at key meetings with services.

Engage online with external and internal users to achieve communication objectives and help manage the online reputation of the authority.

Resolve routine issues to ensure the effective delivery of audience appropriate communications.

Identify cost saving opportunities or improved ways of doing things to save the council money.

Advise digital communication solutions to operational problems and processes.

Umbrella rate: £24.76